Jackson County

Key Organizations and Activities

ACCESS and THRIVE completed a community food assessment for Jackson County in 2013.

ACCESS is encouraging consumption of more fresh, local food in low-income communities with a “Go 4 Real Food” campaign with cooking demonstrations, a healthy corner store initiative, and a Fruit & Vegetable Prescription program offered with Jackson Care Connect.

THRIVE publishes the Rogue Flavor local food guide, and is facilitating linkages between local farmers and retail food stores through a Rogue Valley Grown program.

A Rogue Valley Food System Network was also established in 2013, with 15 board members representing six food system areas (health/nutrition education, food security, land use/farm land preservation, local food production, local food marketing, and food system research/evaluation).

With support and direction from the Network, Southern Oregon University published a Rogue Valley Grower Economic Assessment Report in 2014 and an interactive on-line food system map in 2015.

Other key local organizations include Rogue Valley Farm to School and Rogue Farm Corps.

Fry Family Farm is also developing a new food aggregation and distribution hub, with support from Oregon Regional Solutions and the USDA Local Food Promotion Program, which will help local farmers better serve regional wholesale markets.

Community Goals and Recommendations

Priorities from the 2013 community food assessment included:

  1. Expand the market for local food through grocery stores
  2. Develop a system to transport local food from the farm to the market.
  3. Increase access to processing and storage space for food busi­nesses to extend seasonal availability of local foods and add value through the production of specialty foods.
  4. Offer hands-on cooking education to food insecure and other target populations.
  5. Develop avenues to make fresh, healthy foods more ac­cessible and affordable in parts of the commu­nity where these foods are not readily available.
  6. Provide support to community gardens and increase access to gar­den space.
  7. Increasing use of food scraps for compost to reduce landfill.
  8. Make food system information more available and increase opportunities to share information and connect across sectors of the food system.

The Rogue Valley Community Food Systems Network has adopted its own set of strategic plan goals for 2016-2018, which include:

  1. Increase visibility and engagement with the community
  2. Convene critical stakeholders to assess and address challenges, and to connect the dots
  3. Collaborate with regional and statewide food system efforts
  4. Ensure the sustainability of the Network
GENERAL INFORMATION
POPULATION Oregon Jackson
Population (2007) 3,745,455 202,310
Population (2014) 3,962,710 208,375
Population change from 2007 to 2014 6%   3%
ESTIMATED SPENDING ON FOOD (WESTERN REGION) Oregon Jackson
2007 ($6,811 per household – average 2.6 persons) $9,811,651,540 $529,974,388
2014 ($7,175 per household – average 2.6 persons) $10,935,555,481 $575,034,856
Change from 2007 to 2014 11%   9%
FOOD ENVIRONMENT
SUPERMARKETS AND OTHER GROCERY STORES Oregon Jackson
2007 Grocery Stores 751 33
2013 Grocery Stores 768 37
Percentage Change 2007 to 2013 2.3%   12.1%
2007 Citizens Per Grocery Store 4,987 6,131
2013 Citizens Per Grocery Store 5,103 5,576
Percentage Change 2007 to 2013 2.3%   -9.0%
OTHER SPECIALTY FOOD STORES Oregon Jackson
2007 394 21
2013 366 23
Percentage Change 2007 to 2013 -7.1%   9.5%
LOW INCOME AND LOW ACCESS TO A GROCERY STORE Oregon Jackson
2006 Percentage 1.0% 0.7%
2006 People Affected 36,785 1276
2010 Percentage (latest data available) 5.0% 5.2%
2010 People Affected 195,215 10,500
Percentage Change 2006 to 2010 404.3%   622.2%
Average Cost of a Meal Oregon Jackson
2009 (National Cost: $2.54) $2.60 $2.47
2013 (National Cost: $2.79) $2.77 $2.79
Percentage Change 2009 to 2013 6.5%   13.0%
INDIVIDUALS BELOW THE POVERTY LEVEL Oregon Jackson
2009 (5-year estimates 2005-2009) 13.6% 13.9%
2014 (5-year estimates 2010-2014) 16.7% 17.8%
Percentage Change 2009 to 2012 22.8%   28.1%
FOOD INSECURITY RATE Oregon Jackson
2009 16.8% 18.1%
2013 15.8% 16.1%
Percentage Change 2009 to 2013 -6.0%   -11.0%
SNAP PARTICIPATION RATE Oregon Jackson
2009 68% 79%
2013 73% 81%
Percentage Change 2009 to 2013 7.4%   2.5%
FARMERS MARKETS ACCEPTING SNAP BENEFITS Oregon Jackson
2015 Farmers Markets 172 9
2015 Farmers Markets Accepting SNAP 84 4
Percent of Total 49%   44%
COMMUNITY CAPACITY
Oregon Jackson
Community Food System Assessment Completed Y
Food System Council or Working Group Formed and Active Y
Food System Plan Published N
Dedicated Local Food Organization(s) (beyond food assistance) Y
COMMUNITY GARDENS Oregon Jackson
2014 Number of Community Garden Sites >158 Unknown
2014 Number of Garden Plots Unknown Unknown
2014 Citizens Per Garden Site <24,804 Unknown
NUMBER OF SCHOOL GARDENS Oregon Jackson
2007 Number of School Gardens 161 5
Number of Schools Included 1,262 57
Percentage of Schools Reported to Have a Garden 12.8% 8.8%
2014 Number of School Gardens (new data as of 1/25/2015) 582 26
Number of Schools Included 1,174 55
Percentage of Schools Reported to Have a Garden 49.6% 47.3%
Percentage Change 2007 to 2014 261.5%   420.0%
Access to Seed to Supper/Master Gardeners or Equivalent Y
Access to Cooking Matters or Equivalent N
FARM BASE
LAND IN FARMS Oregon Jackson
2002: Total Land in Farms 17,080,422 252,185
2012: Total Land in Farms 16,301,578 214,079
Percentage Change 2002 to 2012 -4.6%   -15.1%
AVERAGE COST PER ACRE Oregon Jackson
2002: Average Cost per Acre $1,202 $2,824
2012: Average Cost per Acre $1,882 $4,682
Percentage Change 2002 to 2012 56.6%   65.8%
NUMBER OF FARMS BY SALES RANGE Oregon Jackson
2002: Total Farms 40,033 1953
2012: Total Farms 35,439 1,722
Percentage Change 2002 to 2012 -11.5%   -11.8%
2002: Farms with Sales <$25,000 31,564 1769
2012: Farms with Sales <$25,000 26,835 1505
Percentage Change 2002 to 2012 -15.0%   -14.9%
2002: Farm with Sales $25,000 to $99,999 4282 127
2012: Farms with Sales $25,000 to $99,999 3958 159
Percentage Change 2002 to 2012 -7.6%   25.2%
2002: Farms with Sales $100,000 to $249,999 1935 35
2012: Farms with Sales $100,000 to $249,999 1,755 37
Percentage Change 2002 to 2012 -9.3%   5.7%
2002: Farms with Sales >$250,000 2252 22
2012: Farms with Sales >$250,000 2891 21
Percentage Change 2002 to 2012 28.4%   -4.5%
FARMS WITH TYPICAL LOCAL FOOD CROPS Oregon Jackson
2002: Vegetables, melons, potatoes, and sweet potatoes 1708 90
2012: Vegetables, melons, potatoes, and sweet potatoes 1889 128
Percentage Change 2002 to 2012 10.6%   42.2%
2002: Fruits, tree nuts, berries 5659 240
2012: Fruits, tree nuts, berries 5245 254
Percentage Change 2002 to 2012 -7.3%   5.8%
2002: Poultry and eggs (all poultry) 4588 282
2012: Poultry and eggs (all poultry) 6054 376
Percentage Change 2002 to 2012 32.0%   33.3%
2002: Cattle and calves (farm with sales) 13654 643
2012: Cattle and calves (farm with sales) 11,638 550
Percentage Change 2002 to 2012 -14.8%   -14.5%
2002: Milk cows (farms with inventory) 1133 45
2012: Milk cows (farms with inventory) 686 13
Percentage Change 2002 to 2012 -39.5%   -71.1%
2002: Hogs and pigs (farms with sales) 1558 122
2012: Hogs and pigs   (farms with sales) 1172 66
Percentage Change 2002 to 2012 -24.8%   -45.9%
2002: Sheep and goats 3219 191
2012: Sheep and goats 2810 168
Percentage Change 2002 to 2012 -12.7%   -12.0%
2002: Total Farms Raising Typical Local Food Crops 31,519 1613
2012: Total Farms Raising Typical Local Food Crops 29,494 1,555
Percentage Change 2002 to 2012 -6.4%   -3.6%
FOOD CROP DIVERSITY Oregon Jackson
2007 Number of Different Vegetable, Potato, and/or Melon Crops 42 30
2007 Number of Different Fruit, Berries, Nut Crops 27 22
2007 Number of Different Grain or Cereal Crops 16 4
2007 TOTAL FOOD CROPS 85   56
2007 Average # of different food crops 35 Greater Than
2012 Number of Different Vegetable, Potato, and/or Melon Crops 42 30
2012 Number of Different Fruit, Berries, Nut Crops 27 24
2012 Number of Different Grain or Cereal Crops 16 6
2012 TOTAL FOOD CROPS 85   60
Percentage Change in Total Crops from 2007 to 2012 0.0%   7.1%
2012 Average # of different food crops 38 Greater Than
Percentage Change in Average # of crops from 2007 to 2012 8.6%
NUMBER OF ORGANIC FARMS Oregon Jackson
2002: Organic Farms 515 39
2012: Organic Farms 554 36
Percentage Change 2002 to 2012 7.6%   -7.7%
AVERAGE AGE OF FARMERS Oregon Jackson
2002: Average Age 54.9 56.2
2012: Average Age 59.6 61.6
Percentage Change 2002 to 2012 8.6%   9.6%
FARM EMPLOYMENT Oregon Jackson
2007 67,222 2,833
2014 61,967 2,442
Percentage Change 2007 to 2012 -7.8%   -13.8%
TOTAL FARM COMPENSATION Oregon Jackson
2007 $1,020,772,000 $26,026,000
2014 $1,109,671,000 $27,338,000
Percentage Change 2007 to 2012 8.7%   5.0%
AVERAGE ANNUAL COMPENSATION PER FARM JOB Oregon Jackson
2007 $15,185 $9,187
2014 $17,907 $11,195
Percentage Change 2007 to 2012 17.9%   21.9%
MARKET LINKAGES
FARMS WITH ON-FARM PACKING FACILITY Oregon Jackson
2012: Number of Farms 761 34
2012 Percent of Farms with Packing Facilities 2.1%   2.0%
FARMS THAT PRODUCED AND SOLD VALUE-ADDED Oregon Jackson
2007: Number of Farms 2,807 183
2012: Number of Farms 3,292 193
Percentage Change 2007 to 2012 17.3%   5.5%
2012 Percent of Farms Selling Value-Added 9.3% 11.2%
SALES TO INDIVIDUALS FOR HUMAN CONSUMPTION Oregon Jackson
2002: Number of Farms Reporting Direct Sales 6383 312
2012: Number of Farms Reporting Direct Sales 6,680 378
Percentage Change 2002 to 2012 4.7%   21.2%
2012 Percent of Farms Selling Directly 18.8% 22.0%
2002: Total Reported Direct Sales $21,411,000 $1,001,000
2012: Total Reported Direct Sales $44,177,000 $1,522,000
Percentage Change 2002 to 2012 106.3%   52.0%
2002 Average Direct Sales per Participating Farm $3,354.38 $3,208.33
2012 Average Direct Sales per Participating Farm $6,613.32 $4,026.46
Percentage Change 2002 to 2012 97.2%   25.5%
2002 Farm Direct Sales per Capita $6.11 $5.34
2012 Farm Direct Sales per Capita $11.37 $7.44
Percentage Change 2002 to 2012 86.2%   39.4%
FARMS MARKETING PRODUCTS THROUGH A CSA Oregon Jackson
2007 Marketed through Community Supported Agriculture (CSA) 311 15
2012 Marketed through Community Supported Agriculture (CSA) 391 22
Percentage Change 2007 to 2012 25.7%   46.7%
2012 Percent of Farms Selling Through CSA 1.1% 1.3%
NUMBER OF FARMERS MARKETS Oregon Jackson
2009 Farmers Markets (Data from ERS Food Environment Atlas) 100 3
2015 Farmers Markets 172 9
Percentage Change from 2009 to 2015 72%   200%
2009 Citizens Per Farmers Market 38,235 69,003
2015 Citizens Per Farmers’ Market 23,039 23,153
Percentage Change 2009 to 2015 -39.7%   -66.4%
SCHOOL DISTRICTS PURCHASING LOCAL FOOD Oregon Jackson
2014-2015 School Year (ODE Grantee list) 130 5
Number of School Districts 202 9
Percent of Districts Reporting Purchases of Local Food 64%   56%
FARMS MARKETING DIRECT TO RETAIL Oregon Jackson
2007 No Data
2012 1,898 120
2012 Percent of Farms Selling Direct to Retail 5.4%   7.0%
NUMBER OF SOLE PROPRIETOR FOOD BUSINESSES (NAICS 311) Oregon Jackson
2007 467 33
2013 753 59
Percentage Change 2007 to 2012 61.24%   78.79%
TOTAL NUMBER OF FOOD PROCESSOR EMPLOYERS (NAICS 311) Oregon Jackson
2007 498 26
2013 548 35
Percentage Change 2007 to 2012 10.0%   34.6%
2007 FOOD PROCESSORS BY NUMBER OF EMPLOYEES Oregon Jackson
1-4 Employees 163 11
5-9 Employees 88 7
10-19 Employees 78 2
20-49 Employees 80 5
50-99 Employees 42 0
100-249 Employees 28 1
More than 250 Employees 19 0
2007 Total Processor Employment 19,582 367
Ranges for non-disclosed data
2007 Total Processor Payroll $686,511,000 $14,749,000
2013 FOOD PROCESSORS BY NUMBER OF EMPLOYEES Oregon Jackson
1-4 Employees 202 13
Percentage Change 2007 to 2013 23.9%   18.2%
5-9 Employees 110 8
Percentage Change 2007 to 2013 25.0%   14.3%
10-19 Employees 70 5
Percentage Change 2007 to 2013 -10.3%   150.0%
20-49 Employees 69 5
Percentage Change 2007 to 2013 -13.8%   0.0%
50-99 Employees 41 3
Percentage Change 2007 to 2013  -2.4%
100-249 Employees 37 0
Percentage Change 2007 to 2013 32.1%%   -100.0%
More than 250 Employees 19 1
Percentage Change 2007 to 2013  0.0%
2012 Total Processor Employment 21,661 1372
Ranges for non-disclosed data
Percentage Change 2007 to 2013 10.6%   273.8%
2012 Total Processor Payroll $848,004,000 $42,362,000
Percentage Change 2007 to 2013 23.5%   187.2%